PROMOTIONDenver Boulder Couriers is a bike/auto/box truck courier company based in both Denver and Boulder, CO. This has been a long-time client for me and I created their original promo kit back in 2011.
Their original logo is red and black and all of their marketing material has historically been red, black, and white. However, in 2014, DBC added some new services built around the idea of reducing carbon emissions. The company ramped up advertising for their bicycle courier services, including a CSA Farmshare Delivery service.
We worked together to create a ‘greener’ picture of DBC. We created a brochure that focussed on the ways in which using DBC for routine errands and deliveries can help businesses cut down on carbon emissions. One of the key services offered by DBC is the use of the metro service that travels between Denver and Boulder. Working with a local non-profit, DBC was able to use a mix of bike couriers and employees riding the metro to get deliveries between the two cities. The following shows excerpts from the brochure we created showcasing these methods.
I created the layout and illustrations for the brochure and worked with a DBC colleague to write the copy.