Bottle shots by William Feffer, find his work HERE.
Yosemite Cellars is a boutique vineyard and winemaker located just outside of Yosemite. They have a small vineyard with a select number of varietals.
Working with the owners, Ron and Cheryl Harms, we developed the ‘story’ of their unique wines…’Born at 3,000 feet’.
“Minutes from the granite expanse of Yosemite, our grape vines absorb the complex geological history and richness that is unique to the California high sierras: the silt, the loam, and the ancient granitic rock. The story of the soil is infusing itself into our grapes and each year’s story is different from the last.
After a season of high elevation sun and cool nights, our fruit is carefully harvested, then crafted into wines that showcase the spirit of the region. We have fallen in love with the stories these grapes tell and strive to let the grapes speak through every product we create.
Experience the tales told by these wines born at 3,000 feet while they are available because once the last story of each vintage has been poured, it lives on only in words.”
We worked together to create a logo that spoke to the location of the vineyard and developed a secondary mark that is used in conjunction with, and reinforces, the ‘story’.